easyodds.com launched their new and improved site this week. The Leicester Square, London based firm were the very first odds comparison site – first launching in 2000. easyodds.com has a brand new navigation and design, plus a number of new features including live in-running betting – a first for the brand.
It marks a huge shift in ambition for the company and has been spearheaded by CEO James Garmston, whose supervision has ensured the new site has made it to the live stage.
Garmston said: “easyodds.com has always been seen as a trusted and reputable company in the sports betting world, but the technology of the old website was holding us back from reaching our full potential. Our new platform allows us to be a competitive vibrant brand and give us a real opportunity to build on and launch some very exciting products in 2014″.
The very popular existing easyodds.com services such as SESAME, Top Tipster and Horse Alerts have been revamped and improved and can now all be accessed from a newly created My Accounts page.
easyodds.com continues to offer its strong tipping service and continues to grow its editorial team which now has over a dozen contributors including the likes of Paul Jacobs (a 4x Champion Tipster), Angus Loughran, Simon Hopper, Tom Powell and Ross Casey all offering an excellent free service with horse racing, football, cricket, rugby and TV & specials tips live on site every week.
Recognised as being very much on the punters’ side, easyodds.com’s free bets and competitions continue to grow both in size and number, and the website will also be looking to integrate some of their successful social media competitions in the near future, which will include their Twitter based Pick of The Week, Facebook’s Wednesday Wager and the Statto Says Challenge.
Having been shortlisted for the EGR Gaming Awards and recently being nominated as best affiliate at the iGB Affiliate Awards – beating over 50 companies to the shortlist – things certainly are on the up at easyodds.com!
To see the new website visit: www.easyodds.com
source : www.igamingbusiness.com
