Paysafecard targets further growth after record year

Pre-paid payment provider paysafecard is to target further growth after achieving record financial results during the 12 month through to December 31, 2013.

The firm posted full-year turnover of €116.4 million ($162.4 million), an increase of 13% on the previous year.

Paysafecard also said that its products were used for 68 million payment transactions around the world during 2013, a year-on-year increase of 23%.

The global use of paysafecard products was boosted by the company’s expansion into new regions such as Australia, Bulgaria and Lithuania.

In addition, the firm launched its my paysafecard online payment account in 22 countries during 2013, allowing customers in those regions to manage their purchased PINs via a single account.

Udo Müller, chief executive officer of paysafecard, said that the company had identified “tremendous” potential in the market.

“Security and convenience are the essential features when paying online,” Müller  said. “For this reason, paysafecard continued to gain in significance last year, as the figures clearly demonstrate.

“The market potential is tremendous: There are one billion potential customers worldwide who would like to pay online, but who do not have a bank account or credit card.

“And even if such means are available, people often do not wish to use them online for security reasons. Paysafecard is the solution for all of them.”

source : www.igamingbusiness.com

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