Asian online gaming company Fun88 has renewed and expanded its relationship with Burnley by agreeing to become the English Premier League newcomer’s shirt sponsor for the 2014-15 football season.
Fun88 previously served as the club’s main shirt sponsor between 2010 and 2012 and has now opted to take on the role again.
Burnley, which finished second in the Championship to win promotion to England’s top flight last season, is hoping to increase its popularity in the Asian market through the new sponsorship agreement.
“Our relationship with Burnley Football Club has grown so much through the years and we are delighted to be working in tandem once again,” Fun88 director Nathan Walker said. “This season, we are absolutely sure that the club will work wonders for our brand.”
Burnley chief executive officer Lee Hoos said: “This new deal with Fun88 represents the biggest shirt sponsorship deal in the club’s history and we are delighted to nurture such a strong relationship with an established and successful company on the other side of the world.
“This is a great marker as to how far the club has actually come and we look forward to continuing our successful partnership.”
Last week it was confirmed that Burnley will begin its 2014-15 EPL campaign against Chelsea.
source : www.igamingbusiness.com
