Italian land-based operator Casinó Campione d’Italia has launched an in-venue live casino studio from live dealer specialist Evolution Gaming.
The launch will enable the operator to stream an online live casino service in real time from an in-venue studio at its Lake Lugano facility.
Showcased on the slots floor, the live studio features roulette, blackjack and baccarat live casino tables, while space has also been allocated for a fourth table that is likely to feature an additional card-based game.
New and existing customers around the world will now have access to live dealer services courtesy of the live studio set-up.
Casinó Campione is also harnessing the generic tables located at Evolution’s central live casino studios in Riga and Malta.
“We want our players to be able to enjoy the unique Casinó Campione d’Italia experience when they visit in-person and also on their computers, tablets and smartphones when they are maybe hundreds or thousands of miles away,” Casinó Campione chief executive officer Carlo Pagan said.
“Just as importantly, we see live casino as a key strategic tool and marketing channel with which to attract new demographics to our core business, the land-based venue.”
Gionata La Torre, vice-president of business development and chief executive officer of Evolution Gaming Italy, added: “Casinó Campione see their land-based casino and their online live casino as being part of a single, seamless, integrated service that will help them further strengthen the Casinó Campione d’Italia brand in a still fast-changing global market.”
source : www.igamingbusiness.com
