Bet365 picks Basho as new technology partner

Bet365 picks Basho as new technology partnerGaming company Bet365 has partnered with NoSQL database specialist Basho Technology to handle its data storage and processing capabilities.

The operator will deploy Basho’s RIAK 2.0 system, a cloud-based data storage system, which is designed to gather and serve data requests in a low-latency manner.

Following a review of its data storage capacities, Bet365 chose to partner with Basho, which is headquartered in Washington and currently caters for the UK National Health Service and telecommunications operator EE.

“Our decision to implement Riak was purely strategic,” Bet365 chief technology officer Martin Davies said.

“After a stringent evaluation process we decided that Basho’s flexible, scalable database was best-suited to our needs”.

“Given the huge amount of data we process on a daily basis – from customer details to betting odds – it was imperative that we had a platform to support this. We selected Riak, and have not been disappointed with the results”.

When Bet365 was founded back in 2001, it had only three web servers, one database cluster and a payment server, and since that time the firm has grown dramatically, putting an increasing strain on its systems.

Five years ago, the firm moved on to a HP Superdome Itanium platform, but eventually it had to scale-up again and so it moved on to a 160-core x64 platform.

However, the firm’s back-end systems did not scale very well and it became clear that Bet365 needed a new solution.

A Basho spokesman said: “The gaming industry is becoming increasingly complex, with customers no longer satisfied with betting on a limited selection of outcomes. Now, gaming companies must offer more than your traditional betting options.

“To offer and process these options requires a huge amount of data-crunching, and in addition to the vast number of metrics and numbers processed when taking into account everything from betting odds, bets placed and the final action on each account, such businesses require a lightning-fast database to support the deluge and prevent system crashes.”

source : www.igamingbusiness.com

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