Harbour Gaming Affiliates has announced the launch of LuckyBalls.com, an online gaming website and the company’s new flagship UK brand.
Built on the B3W Gaming Platform, the website offers players various online casino and live games such as betting on lottery, dice and poker broadcaster over live feeds.
The casino suite also boasts 160 proprietary B2W games and is complemented by products from developers including Leander, Microgaming Quickfire, Net Entertainment and Nextgen.
The newly designed website has also been optimised for mobile traffic, which will enable players to access the service via a range of mobile devices.
LuckyBalls.com has also been licensed in Malta and by the UK Gambling Commission.
Neill Simpson, head of online marketing and Harbour Gaming, said: “We are extremely happy with the new look, style and feel of LuckyBalls.com – and this is just the beginning.
“Over the next few months, LuckyBalls.com will have even more exciting news as we continue to evolve the brand by creating a variety of great and very different initiatives to get more players engaging with our site.
“We’re really pleased with the response from the industry so far and we will look to build on this as we launch more LuckyBalls products in the very near future.”