Fantasy sports operator Sportito has partnered with mobile payments platform Boku to streamline its mobile deposit system.
Through its deal with Boku, Sportito customers can use their personal phone numbers to make deposits without needing to use a bankcard.
The solution provides customers with the option to avoid using their cards, whether they do not have it with them or wish to avoid the risk of fraud.
Boku is used by online giants such as Google, Microsoft, Windows, Sony and Facebook.
For Sportito patrons, the contest entry deposit will now be able to be paid through their mobile carrier.
Riccardo Mittiga, chief executive of Sportito, said: “At Sportito, our philosophy has always been ‘customer first’ and we can think of no better way to add value to our customers than giving them new options and opportunities to win real money while playing fantasy sports.
“Boku is an amazing partner with strong relationships with carriers in the UK and across Europe, making it incredibly easy for us to deliver these new payment methods to millions of new fans quickly and securely.”
Jeremy Arnold, senior director of Boku, said: “One thing that remains consistent across Boku’s network of merchant partners, from the world’s largest music streaming services to the world’s most popular app stores, is a dedication to high quality mobile experiences for consumers – Sportito shares that dedication.
“This partnership also shows the broad appeal of carrier billing and its ability to bring in new consumers, increase revenue, and give mobile-first consumers a payment alternative that matches their seamless experience with cards.”
source : www.igamingbusiness.com