iGaming solutions provider EveryMatrix has agreed a deal to launch its CasinoEngine content aggregation platform for Flutter Entertainment in a number of key regulated markets.The deal will see Flutter gain access to a selection of market-specific suppliers for use in territories such as the Italy, Spain, Sweden and the UK. By using the CasinoEngine solution, the operator aims to offer a unified experience for players across all vendors and markets.
The deployment of solution will begin with the Spanish market, before expanding to other territories.
“We have spent considerable time assessing potential B2B partners who could enhance our gaming proposition across international markets,” the operator’s commercial product manager Jack Dinan explained. “We are delighted to partner with EveryMatrix who have impressed us with their experience, professionalism, and reliability.
“We are incredibly excited by the imminent launch in Spain, which offers our customers a greatly enhanced portfolio of games and a seamless experience between products.”
Newly appointed EveryMatrix chief commercial officer Stian Hornsletten explained that to ensure a successful roll-out, the CasinoEngine team had to meet the operator’s exacting standards for user experience and responsible gaming.
“As such, our UI Communication Framework has been fully integrated with Flutter’s MARS Framework to collect the various in-game messages from different vendors and present them on the operator side in a unified way,” Hornsletten explained.
“This includes real-time balance updates, toggle audio across all vendors, stake updates, game load progress or game completion, for example,” he said. “I believe that together we’ve created the most player-friendly and transparent casino experience in the industry and being their choice with our CasinoEngine Direct solution is an exceptional compliment.”
