Casino operator Penn National Gaming (PNG) has agreed a multi-year deal to become an authorised gaming partner of stock car racing series Nascar in the US.
The agreement, which represents PNG’s first partnership with a professional sports league, will center around a new, free-to-play mobile game that offers players the chance to win a $50,000 (£38,755/€45,662) jackpot every race.
Nascar Finish Line will challenge users to predict the race winner and the highest finishers across six different groupings of six drivers. The app is due to launch ahead of the Daytona 500 event on February 16.
Meanwhile, PNG will take an active role in promoting Nascar at its properties and on its soon-to-launch sports betting app. In addition, Nascar and PNG agreed to extend their long-standing race title sponsorship for the ‘Hollywood Casino 400’ at Kansas Speedway until 2026.