Sports betting provider Rivalo ―one of Coljuegos’ authorized companies that provides online games in Colombia― recently joined MGA Games’ quest to operate also as a casino games provider. With this, Rivalo amped up its gambling product catalogue, which now includes slot machines and video games on top of its regular sports betting services.
In order to hit the casino games market, Rivalo decided to join forces with Spanish developer MGA Games, which already enjoys a long-lasting operating presence in Colombia. Rivalo has thus gained access to MGA Games gaming catalogue, including famous titles protected under copyright. From today, Rivalo’s online platform showcases slot games such as Lucky Dragon and Wild Africa along with video bingo games such as Circus Bingo, Magician, Mariachis, Zeus and Sea, among many others.
The Country Manager of Rivalo for Colombia, Álvaro José Mosquera, said: “The beginning of our Casino offering represents a milestone in the development and positioning of the Rivalo brand, as a premium betting house in Colombia. At Rivalo we are very aware that our players expect only the best, and that is why we have decided to launch our casino offering only after achieving important adoption and penetration goals from our sports betting operation, we also wanted to make sure that the beginning of our Casino operations in the country would go hand in hand with an integral communication strategy which will soon be seen by all Colombians”.
José Antonio Giacomelli, CEO of MGA Games, is highly satisfied with the agreement reached. “MGA Games has been after the Colombian market ever since the country regulated online gaming in 2016. When it comes to localized online content for global gaming operators, we are now regarded there as a major specialized company. The fact that Rivalo chose our game productions to set foot on the casino games industry in Colombia is a complete honour. We anticipate a very promising collaboration, which shall bring us one step further in our company strategy”.
