Novomatic subsidiary Greentube has made a donation to self-exclusion charity BetBlocker as part of its annual research, education and treatment (RET) contributions.
Greentube’s donation will go towards improving BetBlocker’s iOS app, helping to make the app’s protections more stringent and harder to bypass.
“Greentube is one of the first groups in the industry to step forward and support the BetBlocker project,” BetBlocker manager Duncan Garvie said. “Their donation directly helps us assist the thousands of people currently using our app to manage their gambling responsibly by limiting their access to online gambling services during periods where they feel vulnerable to excessive play.
“The changes which Greentube has funded will improve the iOS app significantly. Everyone in the BetBlocker team is exceptionally grateful that one of the unquestioned market leaders took such an early interest in the project.”
Funded and developed by alternative dispute mediation service ThePogg.com, BetBlocker enables users to restrict their devices from accessing over 12,400 gambling operator websites, with restrictions lasting from 24 hours up to five years.
Trevor De Giorgio, chief legal officer at Greentube, said social responsibility was a key part of his company’s work.
“This RET donation from Greentube underlines our dedication to strengthening our player protection initiatives and ensuring that a responsible gaming focus runs through the core of our business,” De Giorgio said. “We fully support BetBlocker’s commitment to providing their software free of charge to both users and operators.
“We will continue to work with the organisation to ensure that their application is as effective as possible in helping users control their access to online gambling.”
Under the British licence conditions and codes of practice (LCCP), licensees must make an annual financial contribution to each category of research, prevention and treatment to a Gambling Commission-approved charity. The Gambling Commission does not specify the amount that must be donated.
BetBlocker became a Gambling Commission-approved prevention charity earlier this month, after being approved as a charity in the UK in November 2019.
In January, BetBlocker secured its first corporate donation from online casino comparison website CasinoGuide.