SG launches sports betting in MI with Firekeepers Casino

Scientific Games to acquire NYX for $630mScientific Games has launched its sports betting product in Michigan through a partnership with the Nottawaseppi Huron Band of the Potawatomi (NHBP)’s Firekeepers Casino, the first tribal casino in Michigan to offer sports betting.

The supplier added that it is also working with the casino to launch online sports betting and igaming as well, as agreed in a deal signed in January.

““Retail sports is live via our OpenSports solution and the state of Michigan is preparing for a digital go-live for sports and iGaming – both of which are now key parts of our agreement with FireKeepers – as early as Q4 2020,” Jordan Levin, chief executive of Scientific Games Digital, said.

“They have a wonderful team and we’re looking forward to building out their full product suite with the launch of OpenGaming once regulations permit.”

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