IGT signs content agreement with Michigan Lottery

Gaming supplier International Game Technology (IGT) has penned an agreement with the Michigan Lottery to provide ilottery content through its remote gaming server (RGS).

The deal makes Michigan the fourth US state lottery to offer IGT’s portfolio of ilottery content after similar agreements in Georgia, Kentucky, and Rhode Island.

Jay Gendron, IGT chief operating officer, Global Lottery praised the agreement, stating that it will bring variety to the existing lottery’s portfolio.

“The integration of IGT’s advanced RGS will provide the Michigan Lottery and its players with an extensive library of premium ilottery content, diversifying the Lottery’s portfolio with well-known e-instants and omnichannel themes,” said Gendron.

“As a leader in this space, the Michigan Lottery has built a robust ilottery offering from the ground up, and IGT is thrilled that we can contribute to its continued success through the launch of our games.”

“IGT has a proven track record of partnering with global lotteries to grow their ilottery sales and we are excited to deliver high-quality e-instant games to the Michigan Lottery,” added Srini Nedunuri, IGT vice president, Global iLottery.

“The addition of player-favorite IGT retail games in a digital format and exceptional licensed brands will help strengthen the lottery’s eInstants library and provide engaging content to its players.”

Last month IGT extended its existing partnership with Superbook Sports, as part of a roll-out in Tennessee.

Earlier this month, IGT concluded its €160m (£137m/$164m) acquisition of iSoftBet.

In the UK, IGT is joining Camelot in appealing the UK National Lottery’s decision to award the fourth license since the lottery’s founding in 1994 to Allwyn – following Camelot’s 28-year tenure as the UK’s lottery operator.

Share This Article:

More Similar Articles

LEAVE A REPLY

Please enter your comment!
Please enter your name here