Playtech sails ahead with MSC Cruises

Online gaming software giant Playtech has extended its partnership with international cruise holiday company MSC Cruises.

As part of the extension, MSC has ordered the Playtech’s Neon Casino Management System for its newest ship, MSC Preziosa.

Neon is an enterprise-level system for land-based operators that can be tailored to suit a range of gambling operations.

MSC already operates Neon on four of its ships, with a central data warehouse at its headquarters providing management with analysis across all connected ships.

Neon is integrated with the ships’ Fidelio Cruise property management system, which enables guests to charge transactions to their bill via an application at each slot machine, an iPad at each table or via the cashier.

In addition, Neon also allows MSC to offer various bonus programmes such as free and bonus play offers, virtual prize draws, targeted jackpots and hot seat bonuses.

“We chose Neon because the system offers a modern platform that can cover our entire operation, both on board and ashore,” MSC Cruises corporate casino operations manager, Sergio Porcasi, said.

“As we continue to roll out Neon across our fleet, we are confident that we’ll be able to control our casino operations more effectively and offer an even more exciting entertainment option to our guests.”

Playtech’s Chris Dempsey added: “We have worked closely with MSC Cruises to create a system that meets the unique demands of a cruise ship casino and will now deliver additional enhancements including improvements to help MSC Cruises to drive its casino business forward.”

source : www.igamingbusiness.com

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