Spain’s MGA to roll out mobile games in partnership with Odobo

Spanish games developer MGA has selected platform provider Odobo to launch HTML5 versions of its online slots and bingo products as the company looks to tap into the mobile gaming market. MGA will use Odobo’s Game Development Kit (GDK) to roll out its games for mobile device. The developer has been operational in the land-based gaming sector for the past five decades, before recently moving into the online space with three-reel slots and video bingo titles.

The mobile variants of its content will be made available to iGaming operators via the Odobo Marketplace.

The games are expected to launch later in the year for iOS, Android and Windows devices, and will also go live on the Odobo’s new consumer app Odobo Play, which the company claims will help boost partner games’ visibility by marketing them through a new channel.

MGA’s international sales manager Anna Wilson said her company’s games were ideal for mobile, with the classic three-reel games and 3×5 bingo cards working well on smartphone and tablet.

“Since mobile is obviously the future, working with Odobo is an obvious and exciting choice,” she said. “They bring us a fast route to market with big name operators already licensing content from their Marketplace across all mediums – desktop, tablet and mobile. It’s the right time to be working together.”

Odobo founder and chief executive Ashley Lang said that having MGA bring its games to the Marketplace was “a real privilege.”

“Its games have a distinct pedigree and with our modern HTML5 technologies and toolkit, we’re in a good position to open the gateway to players on all devices,” Lang explained. “Games developed for the Odobo Marketplace are made available to players on desktop, mobile and tablet with just one client build.”

MGA’s games are also available as free-to-play titles on Facebook, the company said are popular in Spain, Latin America, Italy, Norway and in Eastern Europe.

“MGA already has hundreds of thousands of players on Facebook alone, and we’re excited to be a part of being able to offer these games to new players in regulated markets,” Lang added.

source : www.gamingintelligence.com

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