US-based gaming, eSports and entertainment company Unikrn has announced it is to launch its Unikrn Arena platform in the UK market.
The service offers consumers access to live viewing, discussions and competitive odds within the eSports market.
In partnership with Tabcorp and its Luxbet platform, Unikrn Arena also enables users to access online betting services for events and tournaments in eSports.
Bet types available include those that are commonplace in traditional sports wagering, such as overall tournament winner and the outcome of matches.
In addition to the UK launch, Unikrn has announced that Counter-Strike: Global Offensive has been added to its stable of games and betting options will be made available on European leagues.
Rahul Sood, chief executive officer and co-founder of Unikrn, said: “The UK is one of the most sophisticated sports betting markets in the world and there has been tremendous demand for safe wagering on eSports from consumers in that part of the world.
“To celebrate our UK opening we have decided to make things more interesting by introducing a new betting market for the overall tournament winner.”
source : www.igamingbusiness.com