Spanish Gaming multinational operator Codere, a player in the gaming sector has selected Solitics’ real-time data management and automation platform in order to leverage all their data and create a personal customer experience for their players. Codere will leverage the Solitics platform in both its sport-betting and casino operations throughout Europe and Latin America.
Solitics enables B2B and B2C brands to create the most personal experience for their customers in real-time through all their marketing and communication channels. Powered by its data management technology layer, the Solitics platform integrates all data from multiple distributed data sources, unifies the data and makes the data available to consume in real-time.
“As a company that has grown immensely over the past years, we have accumulated a lot of data across different systems for our different products. As such, utilising our data in real time for personalisation purposes became a very complex task. Furthermore, we also wanted to have one central control system for all automation and personalisation.” Stated Moshe Edree, Codere digital COO
“As part of Codere’s strive for excellence and becoming the LatAm and Spanish speakers leading gaming operator, we searched for a company that would not only enhance our automation and personalisation capabilities but would also align and enhance our data management efforts.”
Solitics’ founder and CEO, Tomer Baumel, stated; “It is a great honor that Codere, a world renown leading company has chosen us. Solitics prides itself in our cutting-edge data management platform, and our marketing automation solution. We are committed to enable Codere to create the most personalise experience for their customers in real-time based on all their data.”
Solitics was founded in 2013 by data experts. Their goal was to transform and revolutionise the data management world and as a result, the ability to harness the power of the data in real-time. Hundreds of worldwide brands across multiple verticals have taken the next step in to the future and are engaging their customers in an innovative and personal way through Solitics. To find out more, visit their website.
