The ActiveWins affiliate network, a joint venture by marketing agency Active Win Media and UK bookmaker Betfred, has launched an affiliate programme managed by mobibet.
Active Win Media will administer both the ActiveWins affiliate network and mobibet affiliate programme, while digital marketing and affiliate software firm Income Access will support the new brand through its proprietary tracking and reporting technology.
ActiveWins said that the new brand would incorporate a multinational focus with marketing efforts in countries across Europe and member nations of the Commonwealth of Independent States.
The mobibet selection of games includes online, mobile and live casino, sportsbetting and mobile live betting.
Mobibet claims to offer higher odds than any mainstream bookmaker as well as managing a progressive mega fortune slot that raises €50,000 ($67,500) per day.
New affiliates to the mobibet programme will benefit from an introductory revenue share model, earning 60% flat revenue share in the first month, 50% in the second and 40% in the third.
Mobibet has joined Betfred and its Totepool brand on the list of those already using ActiveWin’s affiliate marketing services and Income Access’ tracking and reporting software.
“We are confident that affiliates are going to be thrilled about the mobibet affiliate programme on the new ActiveWins network,” Income Access’ chief executive officer, Nicky Senyard, said.
“Mobibet offers the latest in mobile optimised user experience for any device, as well as an aggressive player acquisition strategy, sure to achieve excellent conversion rates.
