Borgata, combined with the PartyPoker internet poker brand of its online gaming partner bwin.party Digital Entertainment, generated online gaming revenue of $3.9 million (€2.9 million) in January.
Borgata accounted for $2.7 million in revenue, an increase of 15% on the figures for December 2013.
In addition to recording an increase in revenue, Borgata and PartyPoker also finished the month with a 41% majority of New Jersey’s total online gaming business, as reported by iGaming Business.
Keith Smith, president and chief executive officer of Boyd Gaming, said: “Our market-leading performance is testament to the quality of our online product and the power of the Borgata brand.
“These results also once again demonstrate online gaming’s potential to expand our business. Online gaming is growing our database, creating a long-term opportunity to market Borgata to an entirely new group of customers.”
“As we continue to refine our technology, we believe there is significant upside to our business.
“In January, Borgata launched a mobile gaming app for iPhones and iPads, and we are scheduled to roll out a version for Android devices shortly. As Borgata expands into mobile gaming, we believe we will further grow our business and the overall market.”
source : www.igamingbusiness.com
