Sportradar joins forces with Onefootball

Sports and betting-related data company Sportradar has announced the integration of its football data feeds into the Onefootball mobile application.

Under the agreement, Sportradar’s Live Scores, Live Sports Centre and Statistics solutions will be integrated into the app via XML feed.

Sportradar’s coverage spans over 100 countries, more than 240 football league and 40 different languages.

“With the integration of Sportradar’s soccer feeds – both pre-match and live – we are now able to provide our users with an even wider coverage of international soccer leagues,” Onefootball chief executive officer Lucas von Cranach said.

“Accuracy, quick data delivery and the broad global coverage have made us choose Sportradar.”

Andreas Meyer, Sportradar’s responsible sales director, added: “With our broad variety of globally-covered tournaments and multi-language support, we are confident we will provide Onefootball with high quality data that helps Onefootball to strengthen its position in the global market.”

Meanwhile, Sportradar has announced that its Betradar sports betting brand has launched its live trading interface BetPal for basketball, following the release of previous versions for football and tennis.

BetPal allows bookmakers to trade matches based on Betradar’s proprietary mathematical algorithms, combining interfaces for odds managed with all relevant trading information.

The product also includes Betradar’s live data service, which provides the basis for live trading for up to 15,000 events each month.

Erik Lorenz, Sportradar’s managing director sales, said: “The extension of the BetPal live trading interface for basketball is a further completion of our market leading live betting services.

“Our clients can choose all levels of automation from trading based purely on our live data, relying on our Live Odds service, trading matches via BetPal based on our live data and algorithms or completely outsource their trading by using our Managed Trading Services.

“This combination of services is unrivalled in the market and provides our clients a maximum degree of flexibility in their daily operations.”

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