Sports betting company Sportium has agreed a new partnership with the Spanish Football League (LFP), the national sports association responsible for the Liga and Segunda División, the top two professional leagues in the European country.
The partnership will run for the duration of the current 2014-15 season.
Under the agreement, Sportium will assume the role of the LFP’s official betting house and work alongside the league to promote integrity and fraud prevention.
Sportium joins beer brand Mahou, telecommunications firm Huawei and fast-food chain Burger King as a second-tier partner of the association.
Barcelona currently leads the 2014-15 Liga having won six out of seven games this season, while Las Palmas is top of the Segunda División on goal difference.
source : www.igamingbusiness.com
