Nordic Leisure confirms interest in Betting Promotion Sweden

Scandinavian operator Nordic Leisure has struck a shareholder agreement to acquire sports betting business solutions provider Betting Promotion Sweden.

Under the proposed deal, agreed with shareholders in Betting Promotion, Nordic Leisure would acquire the stake of 74.4% currently held by shareholders.

Nordic Leisure did not reveal any financial details of the deal, and said that it has not yet made a formal bid or conducted due diligence. In response to the statement, Betting Promotion said that it has not yet formally entered into any acquisition talks with Nordic Leisure.

Nordic Leisure already has a strong presence in the Swedish market through the operation of various online gambling websites.

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