Leading US operator William Hill has outlined plans for its responsible gaming campaign, which is set to run throughout Problem Gambling Awareness Month this March.
In addition to creating new training tools and lapel pins for William Hill employees, the operator has also increased the visibility of responsible gaming messages on betting kiosks and sportsbooks throughout the month.
The ‘Always Bet Responsibly. Play By the Book’ logo will be on all betting tickets, as will a number for a local gambling helpline.
